A long lasting German-French family tradition

For almost 30 years, the ARGRU company has been located in Erstein-Krafft, France. It produces over 1.2 million bakery and confectionery products, as well as pretzels, doughnuts and various types of cakes. Its main business is frozen products, which it sells worldwide by the pallet.
With over 250 employees, this family bakery is considered one of the largest bakery producers in the Alsace region.
With many years of experience in both border countries, the company attaches great importance to the French-German tradition.
The name itself was carefully chosen: AR - stands for Armbruster. The company is the subsidiary of the Armbruster bakery in Schutterwald. GRU- stands for Grünberger, the second name of the managing director and co-founder, Mrs. Beate Armbruster-Grünberger.
With its two large production sites in the beautiful Alsatian region, it offers authentic & high quality products that will delight both the German and French palate.



The products are available in the following countries:
Afghanistan, Azerbaijan, Belarus, Brazil, Bulgaria, Canada, Chile, Costa Rica, Croatia, Zppern, Czech Republic, Estonia, Greece, Guinea, Hong Kong, Iceland, Ireland, Italy, Japan, Jordan, Kazakhstan, Latvia, Lithuania, Luxembourg, Malta, New Zealand, Poland, People's Republic of China, Romania, Slovakia, Slovenia, Spain, Sweden, Taiwan, United Kingdom and USA.

Products are conditionally available in the following countries:
Austria, Belgium, Denmark, Germany and Netherlands.

If you have any questions about availability, please don't hesitate to contact us.

The all-rounder among the breakfast rolls. Whether for breakfast with butter and jam, or as a side dish for barbecuing, our Rustico roll adapts perfectly to any situation. Discover the crunchy, nutty taste when you bite into it and feel the pleasure of the slightly sour crumb. Its elongated shape makes it particularly easy to handle and practical to cut open. The Rustico roll, the all-rounder among breakfast rolls.
pre-baked, frozen | 90g | 60 pieces/carton
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Tradition meets modernity. A recipe from old family tradition, spiced up with an aromatic grain mixture. Thanks to its pure mixture of grains, this baguette is particularly suitable for long barbecues or raclette evenings. Thanks to its rustic and crispy crust, it has received its special name.
pre-baked, frozen | 280g | 24 pieces/carton
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The cheese makes all the difference. Whether with or without a side dish, this roll gives your meal that certain kick. With its light cheesy flavor, this roll is perfect with any meal. With its crispy golden crust, it will delight everyone who bites into it for the first time.
pre-baked, frozen | 125g | 50 pieces/carton
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