Backshop beim NFL-Spiel
Since the beginning of the year, Backshop has been an official hospitality partner of the German Football Association (DFB) and part of the culinary service in the VIP lounges at selected national team matches.
The excellent collaboration with Cuisine Events – the coordinator of the catering operations at the venues – led to us being invited to accompany the NFL football game at the Berlin Olympic Stadium on November 9, 2025. A strong signal – and a fitting stage for our breads from the “Backshop powered by Jochen” range.
We operated our own catering stand on site in the lounge area and focused on what our guests appreciate: reliable quality, precise processes and products that are just as suitable for high-quality sandwiches as they are for quick, harmonious snacks. As usual, the operation was accompanied by team members from our staff, who served the fans in the premium area directly in the stadium.
For our team, it was a sporting highlight that brought together a top event and top gastronomy. We would like to thank Cuisine Events for their trust.